Design and development studio in Green Bay, Wisconsin
Websites, apps, and the marketing that gets them found.
Web Design, Mobile App Development, SEO & Marketing in Green Bay, WI
One team for the whole thing. Run a shop or service business? We build your business website first, and your first payment is at launch. Building a product? We take it from prototype to paying customers.
- Website preview in 48 hours
- Business websites: first payment at launch
- Pay it off over up to 36 months
Now showing Maple Street Kitchen, De Pere, WI
How it works
- 1
We build your site
Tell us about your business. Within 48 hours we design and build a custom site around it. No templates.
Custom design, mobile-first, fast
- 2
You review it
You get a link to the finished site. Ask for any change, to any page, and we make it until you love it. You owe nothing yet.
Unlimited revisions, no obligation
- 3
It goes live
We launch it on your domain and look after hosting, security, updates and SEO, so people find you on Google and in AI answers.
Hosting included, SEO every month
Split the cost over up to 36 months. The code is yours once it is paid off.
We build apps, too.
AXLY is our own iPhone app for car owners. We designed it, built it, run the servers behind it and ship its updates. We'll do the same for yours: a fixed price, a $349 review to start that comes off the total, then monthly over up to 36 months.
- Native iPhone and Android apps
- Design, build and the backend behind it
- App Store and Google Play submission handled
- Updates shipped for you after launch
Based in Wisconsin? Mobile app development in Green Bay
Live gauges while you drive
Any digital product, on any platform.
Three ways we work, depending on where you’re starting.
Restaurants, shops, salons, contractors, clinics
You run a business people visit
Websites: pay at launch
We build your business website first and you see it live; the first payment is at launch. Apps and sites with booking or a store start with a $349 review, taken off your total. Either way, pay it off over up to 36 months, with support from $49/mo. Once it is paid off, the code is yours.
See pricingA new app, a SaaS, an online business
You have an idea
Fixed quote, paid over time
Nothing built yet? We plan it with you, design it and build it from scratch for the web, iPhone and Android, then launch it and market it. One fixed quote, starting with a $349 review that comes off the total, then paid off over the term you choose.
An app, a SaaS, a tool you built with AI
You built a prototype
Start with a $349 review
We review what you built, fix or rebuild it, launch it on any platform, then market it with cold outreach, search content and social posting.
From prototype to customersWork
Live clients and the specs
that got us there.
Our live client and in-house products are marked below. The demo builds underneath are bespoke example sites — one per industry — showing the design range we'd bring to your business.
ⓘDemo builds below use fictional businesses and stock photos to showcase our design range. Your site would be built around your real brand, content, and photos.
Want to see what we'd build for your business?
What We Build
Everything your business needs.
Nothing you don't.
Every site we build ships with the same professional foundation — no upsells, no surprises.
Included in every build
Industries We Serve
We've built for businesses like yours.
Restaurants & Bars
Menus, hours, reservations, events
Home Services
Plumbers, electricians, HVAC, contractors
Salons & Spas
Booking, services, staff, gallery
Auto Services
Shops, dealers, detailing, towing
Professional Services
Law, accounting, insurance, consulting
Health & Wellness
Clinics, dentists, chiropractors, gyms
Real Estate
Agents, property managers, staging
Retail & Boutiques
Local shops, e-commerce, pop-ups
Education & Tutoring
Studios, tutors, childcare, camps
Pet Services
Vets, groomers, kennels, trainers
Landscaping
Lawn care, design, snow removal
Creatives & Studios
Photography, video, art, music
Don't see your industry? We build for everyone.
Who We Build For
Every local business.
Every industry.
We specialize in Northeast Wisconsin and Michigan's Upper Peninsula — two regions full of great businesses that still don't have a website worth sending someone to.
Restaurants
Inline menus with real pricing, weekly specials, reservation links, Google Maps, and your hours front and center. We build restaurant websites that convert hungry customers — not PDF downloads that send them to a competitor.
Bars & Supper Clubs
Tap lists, weekly events, live music schedules, happy hour times, and your full food menu — all mobile-friendly. Supper clubs and sports bars deserve a site that works as hard as the Friday fish fry crowd.
Pizza & Takeout
Full menu with prices, online ordering links, pickup hours, and your phone number always visible. If someone Googles your pizza shop and lands on a bare Facebook page, they order somewhere else.
Coffee Shops & Cafes
Daily menu boards, seasonal drinks, loyalty program info, hours, and your story — all in a fast, beautiful site. Coffee shops live and die on neighborhood loyalty; your website should build it.
Bakeries
Custom order forms, seasonal menus, photos of your work, pickup and delivery info. A bakery with a great product but no website is leaving repeat customers on the table.
Tattoo Studios
Artist profiles with style specialties, portfolio galleries, a full online booking scheduler, deposit policies, and studio hours. We build tattoo shop websites with multi-step booking built in — clients pick their artist, style, date, and time without a single DM.
Don't see your business type?
Services
Four ways to grow your business online
Every project gets a fixed quote you can split over up to 36 months. Click into any service below for full pricing, what's included, and real FAQs.
Websites
Support from $49/moCustom Website Design
Hand-coded React websites for local small businesses. Not templates, not Wix, not Squarespace. Business websites: first payment at launch, then up to 36 months to pay it off, with support from $49/mo.
See websites →Mobile Apps
Split over up to 36 monthsMobile App Development
Native iOS and Android apps published to the App Store and Google Play under your own developer accounts. $349 review to start, taken off your project total, then monthly over up to 36 months.
See app details →SEO & AI Search
Included in GrowLocal SEO + GEO
Rank in Google local search AND ChatGPT, Claude, and Google AI Overviews. Two strategies, one plan. Included in the Grow support plan.
See SEO services →AI Integration
From $49/mo + usageAI Chat, Review Replies, Content
Claude and GPT plugged into the tools your business already uses. AI chat assistants, automated review replies, booking bots, content engines.
See AI services →Business websites: first payment at launch. Apps, booking and store sites, and AI work start with a $349 review, taken off your project total.
Guaranteed SEO
Found on Google. Found by AI.
Search is changing fast. Your customers aren't just Googling anymore — they're asking ChatGPT, Perplexity, and Siri. We make sure your business shows up everywhere they look.
Traditional SEO
Google, Bing, Maps
- ✓Google & Bing search ranking
- ✓Keyword-optimized page content
- ✓Meta titles & descriptions
- ✓Sitemap + robots.txt
- ✓Google Search Console setup
- ✓Page speed optimization (Core Web Vitals)
- ✓Local SEO & Google Business integration
- ✓Schema markup (structured data)
AI SEO
NewChatGPT, Perplexity, Siri, Gemini
- ✓Optimized for ChatGPT & Perplexity answers
- ✓Clear, authoritative content structure
- ✓FAQ sections AI models quote directly
- ✓Entity-based content strategy
- ✓Natural language that AI understands
- ✓Consistent NAP data (name/address/phone)
- ✓Review integration signals
- ✓Regular content updates AI indexes
Live Client · Real Numbers
We don't just say it. We ship it.
Lighthouse mobile audit of wayneswalleyes.com — a real paying client. Run it yourself at pagespeed.web.dev.
Performance
Accessibility
Best Practices
SEO
0.7s
First Contentful Paint
0.7s
Largest Contentful Paint
0ms
Total Blocking Time
0
Cumulative Layout Shift
1.1s
Speed Index
"Best [your business type] in Green Bay" — we make sure that answer is you.
Whether someone Googles it or asks an AI assistant, your business appears. Guaranteed with every plan.
vs AI Website Builders
AI can build a site.
What happens when it breaks?
GoDaddy Airo, Wix AI, Squarespace AI, Durable — they all generate templated sites in 30 seconds. Then you own the maintenance, the SEO work, the integration headaches, and the awkward conversation with a chatbot when things break.
AI Website Builders
- ✗Generates a templated site in 30 seconds
- ✗You maintain it yourself
- ✗Lock-in — most won't let you export
- ✗$15/mo sticker → $40-80/mo real cost with add-ons
- ✗Auto-generated meta tags, often duplicated
- ✗Sub-70 Lighthouse mobile typical
Joeckel Design
- ✓Hand-built custom design in 7–14 days
- ✓We maintain it for you, ongoing
- ✓Your domain and content stay yours. The code is yours once it's paid off
- ✓First payment at launch for a business website, paid off over up to 36 months, support from $49/mo
- ✓Hand-tuned SEO, schema, llms.txt, structured data
- ✓90+ Lighthouse mobile out of the box
Read the full comparison for each builder:
Already on Wix, GoDaddy, or another AI builder?
We migrate. A business website goes live before your first payment, 7–14 day rebuild, no SEO loss, your old subscription cancels the day we go live.
Start My Migration →AI for Local Business
Let AI handle the repetitive stuff. You run the business.
We implement practical AI tools that actually make sense for local businesses — no buzzwords, no bloat. Just tools that save you time and win more customers.
AI Chat Assistant
A 24/7 chatbot trained on your business — hours, menu, services, pricing, FAQs. Customers get instant answers. You stop answering the same questions all day.
Automated Review Responses
AI drafts a personalized, on-brand reply to every Google review — positive or negative. Stay engaged with customers without spending an hour a week on it.
Appointment Booking Bot
Let customers book via chat on your website or Facebook page. No phone tag, no missed appointments. Syncs with Google Calendar.
AI Content Engine
Monthly social media posts, Google Business updates, and seasonal promos — all written in your brand voice, ready to copy and post. No more blank-page paralysis.
Lead Follow-up Automation
Auto-respond to contact form submissions and missed calls within minutes. Most leads go with the first business that replies — make sure that's you.
AI SEO & Content Strategy
We optimize your site so AI tools like ChatGPT, Perplexity, and Google Gemini recommend your business when locals ask "best [your service] near me."
Ready to automate?
Not sure which AI tools are right for your business?
Tell us how your business runs and we'll put together a custom recommendation — no commitment required.
Nonprofits & Community
Serving your community starts with showing up online.
Churches, schools, nonprofits, and community organizations deserve the same professional web presence as any business — at pricing that reflects your mission. Verified nonprofits receive discounted rates, and for organizations whose work we believe in, we go further.
Churches & Houses of Worship
AI automation
Weekly bulletin drafting, sermon summary posts, automated giving thank-you follow-ups
Schools & Educational Programs
AI automation
Automated parent update emails, FAQ chat assistant for enrollment questions, newsletter content generation
Nonprofits & Charities
AI automation
Donor follow-up automation, impact report drafting, social media content for campaigns
Community Organizations
AI automation
Event reminder automation, meeting recap summaries, member communication drafts
Why Joeckel Design
Built for organizations that make a difference.
Verified nonprofit discount
Verified 501(c)(3)s, registered religious organizations, and accredited schools receive reduced rates across all plans. Show us your determination letter and we'll take care of the rest.
Built for trust
Donors, parents, and members need to trust you before they give, enroll, or volunteer. We build sites that communicate credibility and mission clearly.
Accessibility included
WCAG-compliant from day one. Color contrast, keyboard navigation, and screen reader support — because your community includes everyone.
Easy for your team to use
Your staff shouldn't need a web developer to update a bulletin or add an event. We build with your team's technical comfort level in mind.
We go the extra mile
For organizations whose mission resonates with us — faith communities, youth programs, local outreach — we invest more than the contract requires. This isn't just a job.
Ready to get started?
Let's talk about what your organization needs.
Tell us about your mission and we'll put together a plan — including a free preview of your new site. No commitment, no cost upfront.
FAQ
Common questions
Everything you need to know before getting started.
Get Started
Let's build something.
No risk. No cost.
Tell us about your business and what you'd like built — a website, a mobile app, an AI integration, or something else. No credit card. No commitment. We'll reply within 24 hours.